The global sales training market is worth more than $10 billion. Yet 78% of B2B sellers miss quota, average win rates remain stagnate, and just 14% of sellers generate 80% of revenue.
That gap, between what businesses spend and what they get back, is the subject of a recent piece by Raoul Monks for Selling Power, unpacking why the investment isn’t landing and what sales leaders should ask before the next training budget is signed off.
About Flume
Flume is a sales team transformation business that partners with revenue leaders to drive fast, predictable revenue growth through buyer-centric, benchmark-led programmes with measurable outcomes.
Rather than running one-off training days, we embed lasting change through structured coaching, proven methodology and ongoing performance support. If you are looking for a growth partner that takes shared accountability for results, speak to our team.

