Sales Velocity Transformation Programmes
Accelerate revenue growth with precision & predictability
Harness the power of sales velocity to drive sales team performance and scale success.
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Sales Velocity Transformation Programmes
In today’s dynamic sales environment, achieving revenue growth requires more than just working harder—it demands working smarter.
Flume’s Sales Velocity Transformation Programmes are designed to help sales leaders identify the key performance indicators (KPIs) that drive revenue and diagnose the specific areas that need improvement. By understanding and optimising the levers of sales velocity—opportunities, win rate, deal size, and sales cycle—we enable clients to accelerate growth and achieve predictable results.
We work with you to diagnose the underlying challenges—whether it’s poor qualification, weak messaging, or delayed decision-making—and provide targeted coaching to remove performance barriers. Our tailored approach equips sales teams with actionable strategies to generate more opportunities, close deals faster, and increase deal sizes. Pinpointing the KPIs that will have the biggest impact the fastest
By breaking down ambitious growth targets into clear, measurable steps, we help sales leaders create focus, clarity, and confidence. Flume’s Sales Velocity Programme empowers teams to not only meet their goals but to exceed them by transforming bold revenue ambitions into scalable, predictable success.
Building High Quality Pipeline Programme
A strong sales pipeline starts with a steady flow of high-quality opportunities. The Building high quality pipeline Programme within Flume’s Sales Velocity Transformation is designed to help sales teams shift from a reactive approach to a proactive, opportunity-driven strategy.
This programme equips salespeople with the mindset, tools, and techniques to identify, pursue, and convert high-value opportunities, ensuring a stronger, more predictable sales pipeline.
The Sales Velocity Building high quality pipeline Programme includes four tailored modules from a selection of seven, ensuring focus is on the most impactful areas first, aligned to your specific challenges and growth goals.
Building High Quality Pipeline modules:
- Adopting the prospecting mindset: Identify the specific skills, approaches and behaviours necessary for generating brand new opportunities from your ICP.
- Buyer-centric account planning: Identify, break into, and grow existing high potential accounts
- Value creation and messaging: Identify, understand, and qualify high potential clients
- Introductions: Create compelling approaches and messaging to engage with high potential prospects
- Social selling: Utilise social media platforms to engage with prospects
- Questioning: Optimise the client discussion to quickly qualify opportunities
- Positioning: Effectively align your brand and solution to your buyer’s desired outcomes
Optimising Win Rate Programme
Improving win rates isn’t just about closing more deals—it’s about closing the right deals. The Sales Velocity Win Rate Programme helps sales teams refine their approach, eliminate weak opportunities, and execute strategies that drive conversions.
We tailor the Sales Velocity Win Rate Programme to your team’s needs, selecting the four most impactful modules from seven, aligned to your business growth goals and areas with the biggest opportunities to drive predictable revenue growth.
Win Rate modules:
- Value creation and messaging: Communicate measurable, relevant value that differentiates your solution and compels buyers to choose you with confidence
- Questioning: Use strategic questioning to uncover urgency, connect to business impact, and create a strong commercial reason to act now
- Storytelling: Use real-world stories and proof points to demonstrate success, build trust, and inspire buyers to take confident action
- Positioning: Position your solution as the most relevant and low-risk choice by connecting directly to the client’s strategic goals and outcomes
- Overcoming client indecision: Identify and address hesitation, clarify next steps, and build buyer confidence to move stalled opportunities forward
- Objection handling: Anticipate, prevent, and reframe objections to maintain deal momentum and strengthen buyer confidence in the decision
- Speeding up decisions: Map and influence all key stakeholders to gain alignment, remove barriers, and drive confident consensus to close
Increasing Speed of Sale Programme
Slow sales cycles drain momentum and stall revenue growth. The Sales Velocity Speed of Sale Programme equips sales teams with the strategies and skills to remove bottlenecks, create urgency, and accelerate decision-making.
We help you identify the root causes and implement proven techniques to keep deals moving forward.
By understanding your specific challenges we tailor our Sales Velocity Speed of Sale Programme to include four modules from a selection of seven, ensuring the focus is on the most impactful areas first, to fast-track your deals and grow revenue.
Speed of Sale modules:
- Questioning: Learn how to expose the risks of inaction and guide buyers toward faster, confident decisions
- Value creation and messaging: Ensure value is clearly communicated, agreed, and prioritised across the full decision-making group
- Overcoming indecision: Identify and address the key reasons clients hesitate, helping them move forward with confidence
- Objection handling: Anticipate, prevent, and reframe objections to maintain momentum and avoid delays
- Speeding up decisions: Understand how to map and influence the client’s internal process to eliminate bottlenecks
- Positioning high value solutions: Position your solution as the most urgent and high-impact option for immediate investment.
- Stakeholder presentation: Deliver powerful presentations that create alignment and accelerate collective approval
Increasing Average Deal Size Programme
Increasing average order value (AOV) isn’t just about upselling—it’s about positioning value effectively, creating strong business cases, and aligning solutions with customer needs. The Flume Sales Velocity Average Order Value Programme helps sales teams move beyond transactional selling and adopt a consultative, high-value approach.
By identifying key barriers—we equip sales teams with the strategies and skills needed to drive larger deals and long-term customer commitment.
We tailor the programme specifically to your needs selecting the four most impactful modules from seven focusing teams the changes that will make the biggest impact the fastest.
Average Order Value modules:
- Key account planning: Identify which accounts have the greatest opportunity for growth and create and execute your plan
- Value creation and messaging: Ensure value is communicated and agreed across the entire decision-making group
- Questioning: Run conversations that maximise the size of the buyer’s investment
- Storytelling: The power of storytelling and a structure for creating and delivering stories that maximise client spend
- Positioning: Deliver high impact, buyer-centric pitches for big opportunities
- Negotiation: Tactics and tools for negotiating based on value, rather than just price
- Stakeholder presentations: Deliver powerful presentations that create alignment and accelerate collective approval.
Case Study – Leyton UK
CHALLENGE
“Sales conversion rates were declining at an average of 2% per year. This was attributable to underperformance amongst our sales team despite our pretty decent in-house training programme. It was clear something had changed in the market.”
RESULT
“The results have been astonishing. We’ve witnessed a 4% increase in conversion rates which translates to a projected £1.5 million of additional pipeline revenue over the next twelve months.”
Let’s talk.
Book a discovery session with our experts, to understand how we can help your team sell smarter, grow faster, and achieve fast, predictable revenue growth.
Sales Team Transformation Programmes
Download the Sales Team Transformation programmes brochure
Sales Team Transformation Courses built for Business Development Teams (BDRs / AEs) and Sales Teams, responsible for growing business through inbound and outbound activity.
To find out more about all the programmes we can offer, download our sales team transformation programmes brochure.