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Account Management Excellence

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Account Management Excellence

Flume Sales Training Overview

Customers have high expectations from their chosen vendors- they want an effortless experience. However, many AMs approach relationships in the wrong way and actually make things harder for customers. The strongest AMs are doing things differently.

Flume Sales Training Content and Outcomes

In this module you will:

  • Shift to the customer’s perspective and learn what they need from the account management experience
  • Learn the biggest account management mistakes and their impact on customer loyalty
  • Explore research into what top AM’s are doing differently and how you measure up

Outcome: A deep understanding of what customers expect and demand from account management professionals

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Client Testimonials

Steve XellerChief Revenue Officer Stats Perform
"From an employee retention standpoint, this kind of training does wonders, and you can see that in the overwhelmingly positive feedback"
Mark BullerCommerical & Growth Director 
“Seeing those numbers build so quickly was a real moment for me. It showed that this wasn’t just about hitting targets – it was about building a sustainable, scalable model for growth.”
Darren LovedayCRO, MENTION ME
"This wasn’t just ‘sales training’ – it was sales transformation. It showed our team that we’re committed to their development, and that’s hugely valuable."
James SwiftDirector of Talent Development, Leyton UK
"Within a month of working with Flume, our sales team had developed over £500K of additional revenue. We’ve also seen a 10% increase in average order value."
Richard O’ConnorCommercial Director, EG / RELX
"Flume’s approaches have been fully integrated into our sales process creating a 58% increase in closed deals and an 8% increase in average order value."
Jitka ForalovaSenior Talent Development Partner, Trustpilot
"Working with Flume training has been an absolute pleasure. They truly cared about our needs and together with their team designed and delivered impactful sales training."
Aveen PrasadManaging Director, GFC Media Group
“What underpins the success of working with Flume is ROI. Cutting edge sales theory applied masterfully by Flume, which we can absorb and impactfully apply into the field.”
Erica BaetaHead of Sales, DCD Group
“Working with Flume has enabled us to improve dramatically our conversion rate. In some cases, we saw an increase of 17% on CR, which is incredible.”
Matt PullanDirector, LSX
"Flume have been a massive help to our sales team and we’ve seen demonstrable improvement in our closing rates, deal sizes and overall revenue since we started."
Steve Xeller Chief Revenue Officer Stats Perform
"The results are exceptional. We made more progress in this programme than we have with the sale process over the last two years"
Rebeka McClintockAccount Director, Health iQ
"In the three months post training, our average order value has increased by 27%, giving a clear and compelling ROI. We also saved a deal worth £225k."
Chris OrmeSales Director, Travelodge Hotels
"The Flume approach is truly market leading - unlike many outdated sales training approaches, the resuts and outcomes live on long after the sessions delivered by their excellent trainers."
Jeff CousensHead of Sales, Spidersnet
"The Flume approach has transformed the performance of our team. Our revenue is up 38% year-on-year."
Mike SeamanManaging Director, Raccoon Events
"Flume developed a new sales approach for us which is on track to deliver an 85% YOY uplift in revenue. Flume are sales experts who deliver ROI"

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